Today, PR is becoming the key to the success of any company. Without effective communications, it is impossible to build a powerful brand, attract customers and ensure business development. Given how quickly the industry is changing, it is important to be one step ahead.

Kharkiv IT Cluster is launching a PR marathon «PR & Tech» that will give you not only knowledge but also real tools for working in modern conditions! We know that PR specialists need the latest information, tools, and cases to successfully adapt to the challenges of 2025.

For the first time in Kharkiv IT Cluster: a new format!

A unique PR marathon is the first and most relevant intensive that will provide the knowledge and tools necessary to build a successful career in PR!

This is a completely new format with a focus on trends, practical case,s and insights from the best industry experts. For the first time, we have brought together leading companies and speakers who will share their experiences and strategies for success in communications.

Start date: March 20
Format: Online, Zoom

What awaits participants?

5 topical topics

The most important knowledge for working in PR that will help you stay one step ahead in 2025.

5 leading companies

Experienced experts from Intellias, eSputnik, VEC-UA, Promodo and Telesens will share their tools and real cases that work.

Practical cases and insights

Learn about what works in the changing world of communications.

Professional networking

The opportunity to find mentors, and new partners and build useful contacts.

Participation is free

All you need is a desire to improve your skills and a desire to develop in the IT field. Your desire and readiness for new achievements are what is important.

Certificate

Based on the results of participation in the course and on the condition of working out 80% of the provided topics, certificates will be awarded.

Topics and class schedule

20.03, 16:00 — Marketing framework for entering a new market
25.03, 16:00 — Effective communication in eCommerce: how to increase revenue with the help of newsletters?
27.03, 15:00 — To be agreed
To be agreed — SMM for B2B: How to achieve results in a complex market.
The culture of uncomfortable questions: How to ask the right questions for brand growth.
08.04, 16:00 — LinkedIn career page to attract leads

Who is this course for?

  • PR professionals – who want to stay up to date with new trends
  • Students and beginners – to adapt faster in the field
  • Switchers – for those who want to move into PR

Don’t miss the chance to improve your PR skills with leading industry experts! Register now!

REGISTRATION

You will receive not only theoretical knowledge but also real strategies that will help you succeed in PR, no matter where you are on your career path.