Enterprise Europe Network and IT companies’ integration into the EU market
IT ClusterIn the era of globalization and business digitalization, it is crucial for IT companies not only to adapt to new technological trends but also to effectively expand their influence into new regions.
The European market is one of the largest and most promising in the world, but entering it can be challenging due to external factors. This is why Kharkiv IT Cluster, the only representative from Ukraine’s technology sector, has joined the EEN Consortium — a powerful platform that supports business in export sales of IT services and products during the war.
About Enterprise Europe Network
Enterprise Europe Network (EEN) is the largest business support network in Europe, promoting business development for small and medium-sized enterprises (SMEs) at the international level. EEN also extends its reach to businesses in America and Asia.
EEN includes:
- Over 600 organizations specializing in business support and development.
- 2.5 million potential partners representing various sectors of the economy.
- 6,000 technology profiles containing information on innovative solutions and technologies.
- 10,000 business profiles that help find potential partners and clients.
- More than 100 major events and 18,000 B2B meetings per year, providing opportunities for business negotiations and partnerships.
The network offers a wide range of services, including consulting, partner connections, legal support, and informational resources.
Opportunities for IT companies on the Platform
From market analysis to finding reliable partners, EEN provides comprehensive support for IT companies aiming to succeed internationally. Let’s take a closer look at each aspect of the platform.
1) Market insights and prospects
EEN provides detailed information on market trends, requirements, and opportunities in various European countries. This includes an analysis of the competitive landscape, market needs, and regulatory requirements. With this information, your IT company can better navigate the specifics of each market and adapt your products and services to meet consumer needs.
2) Partner and client search
One of the platform’s main advantages is the ability to find reliable partners and clients through the network’s databases and business meeting arrangements. The EEN Consortium organizes partnership events such as B2B meetings and international business forums, where you can find potential partners for collaboration, expand your contacts, and establish new business connections.
3) Support in innovation and technology
It is crucial for IT companies to stay updated on new technologies and trends. EEN provides access to information about innovations and technological advancements in Europe. The network can also assist in finding opportunities for joint research projects and technological partnerships, which can accelerate the development of new products and solutions.
4) Legal and financial support
Entering new markets is often accompanied by legal and financial challenges. EEN offers consultations on legal and financial matters, including contract law, intellectual property protection, and innovation financing. This can help you avoid potential risks and ensure seamless market entry.
5) Navigating cultural and language barriers
Enterprise Europe Network can help you overcome cultural and language barriers by providing information on local business etiquette and practices, as well as offering translation services. This is crucial for successful negotiations and building trustful relationships with European partners.
These opportunities make Enterprise Europe Network a valuable resource for companies seeking new collaboration opportunities and aiming to expand their activities internationally.
Join the EEN Consortium
To learn more about the platform’s opportunities, contact the project coordinator, Tetiana Kurtova, at office@it-kharkiv.com.
Promote your products, access partnerships, and find clients in international markets with the EEN platform. Scale your business with Kharkiv IT Cluster.
